Digital Menu Boards: What Foodservice Operators Need to Know

By Vladik Rikhter

digital-menu-board

Once thought to be a luxury for large-chain operations, digital menu boards are becoming increasingly popular in quick-service restaurants and other foodservice businesses.

According to Mazen Naser of Dynamic & Static Digital Signage, digital signage has seen several advancements in commercial-grade LCD TV technology as well as improvements in the display’s content management software and digital media players. This has lowered the cost of digital signage, including menu boards, for small, medium and large businesses.

How do you know if digital menu boards are right for your foodservice operation? Before making this decision, gather as much sales data as you can and develop a strategy.

Here are some important things to keep in mind:

1. Menu strategy

Tom Cook, an expert in the digital menu space, calls this the “missing link” to menu board optimization. Where are sales and profits coming from in your stores? Identify strengths and weaknesses in your sales. Consider the local market, demographics, economic climate and regulations.

Tip: Digital menu boards allow you to experiment by introducing new items and following foodservice trends. However, you’ll want to develop a schedule for implementing changes so your brand won’t seem fickle. Sudden menu changes could disappointment loyal patrons, so gather their feedback before making major updates.

2. Equipment

Screen size, screen resolution, media players and content management systems are all decisions that will need to be made. Will updates be made from a cloud-based solution or will each store use a computer to update their menu boards? Will you use Wi-Fi Internet or a 3G network?

Tip: Unless you have someone on staff with this level of technical knowledge, it’s probably best to consult with a technology provider. Many companies offer services from design to implementation and will advise you on customizable features, including the ability to update your menus from a mobile device.

3. Design

How will items appear on screen? Customers are going to look at certain areas of the menu first. As Cook explains, the bestselling, highest-margin items need to be more impactful than low-margin items.Also, will your menus have high-resolution still photos, video or a combination of both on rotation? Video will likely have higher production cost, so consider your budget. Remember branding and promotion when designing.

Tip: Analyze sales data along with menu item profitability. You must understand where your sales are coming from in order to determine how you place items on the screen. Digital menu boards will help you simplify dayparting and franchise management.

4. Placement

Determine where to place the screens in your store. If you want to understand how your customers order, put yourself in their shoes. Make sure the screens aren’t too far away and angle them for readability.

Tip: Early on in the process, when you’re deciding where screens will be placed, make sure there are enough wall electrical outlets for screens and players.

Remember to train your staff before the screens go live. On a store level, review how to properly clean the screens. It may depend on the size of your operation, but you should determine who will be responsible for updating menus. Decide if franchisees will be given guidelines to make changes or if the screens will be controlled from a central location.

If not done in unison, such changes can result in confusion that negatively impacts your brand.

See also: Using Retail Digital Signage to Boost Your Brand

Topics: Restaurants

What Online Grocery Ordering Means for Brick-and-Mortar Retailers

By Naomi Balagot

online-grocery-ordering

If 2014 was the year of the mobile app, then 2015 might be the year of online food delivery services.

Just in the last week, there have been two big stories in the world of online groceries:

1. Walmart started testing its online grocery ordering service in the Phoenix market. This is the third market where Walmart will test pickup services. The retailer has also been testing home delivery in San Jose and Denver. The service allows customers to place orders online and pick up groceries at the store later. Walmart employees will fill the order and load the groceries into the customer’s car. Pickup prices are the same as they are in the store, but there is a minimum purchase fee of $30.

2. Grocery retailer Giant partnered with online grocery service Peapod to launch a grocery delivery service to more than 60 zip codes in central Pennsylvania. Giant previously offered customers a grocery pickup service, but after seeing the success of the delivery service in the Philadelphia region, decided to expand the concept. Delivery requires a $60 minimum order, and fees are currently ranging from $7.95 to $9.95, depending on how much food is delivered.

Last month, grocery delivery start-up InstaCart closed a whopping $220 million round of venture capital from Silicon Valley investors. The company is now valued at $2 billion and services 15 American cities.

Industry Effects

Big money and big headlines might be stirring up the industry right now, but it’s not cause for hasty action on the part of retailers. Just like it will take a long time for mobile payments to catch on, consumer adoption of online grocery ordering won’t happen overnight.

Still, it’s becoming increasingly important for grocery retailers to respond to consumer trends and demand in real-time.

Shopping environment is key

Since more people are finding they don’t have to leave the comfort of their homes to grocery shop, it’s important for brick-and-mortar retailers to maintain an environment that is clean, safe and fully stocked with products that are in demand.

Keep the human senses in mind

There are plenty of people who enjoy food shopping as a sensory experience. They look forward to picking out their fresh produce and vegetables, or maybe the satisfaction that comes from price comparing in the aisle.

Focus on promotional execution

While the economy has shown recent improvement, there are plenty of consumers who can't afford minimum purchase totals or service fees.

As noted in the Giant/Peapod story, nearly all of the typical grocery items offered by Giant, such as fruits, vegetables, dairy products and meats, are available to shoppers at www.peapod.com. So, that means consumers will still have to make a trip for some consumer items. This seems like a good opportunity for grocery retailers to focus on retail execution of non-consumable product promotions.

Self-auditing is a must

As we’ve discussed previously, communication is often the biggest challenge in maintaining multiple store locations. The ability to respond in real-time has become crucial in an industry closely tied to public health and wellness.

See also: 4 Tips for Performing a Supermarket Audit

It’s up to retailers to adopt processes that help them maintain an exceptional retail environment with highly responsive customer service.

Topics: Retail, Grocery

Think of Adobe FormsCentral as Your High School Ex

By Vladik Rikhter

throwing-away-heart-sign

Adobe FormsCentral will officially retire July 28, 2015. While Adobe might say their demise was due to apathy, we believe it was impracticality.

“It’s in our nature to innovate and try new things, and it was in this spirit that we introduced FormsCentral over three years ago,” Adobe wrote on its website. “Unfortunately, not enough people have chosen this path. As we look to the future, and all the opportunities ahead, we need to focus our efforts on new areas of growth.”

Not enough people have “chosen this path”? Parting ways with Adobe FormsCentral is like ending a high school relationship. It was becoming old, it was bringing you down, and now you’re being blamed for not making it work.

Who needs that drama? Now that you’re back on the market, you’ll soon realize...

There Are Better Mobile Platforms for Collecting Data

The Adobe FormsCentral website lists three steps for collecting data: building a form, distributing forms and viewing results. It doesn’t emphasize how you need to improve the  processes by which you collect data. Adopting the right platform can make your organization more efficient.

There are flaws in each of these steps that could be easily remedied with a better process:

1. FormsCentral tells you to import Existing PDF forms to update or re-use. Here’s a hypothetical scenario: Do you remember what you did with the employee evaluation form you created in September? No, not that one – the one your team revised five times through email. Don’t upload the wrong version or it will prevent you from accurately comparing data across multiple locations.

If you’re searching your computer for the last form you created, you’re doing it wrong.  Go mobile and free yourself from the operating system of your Mac or PC!

When you create forms on a mobile platform, you can update and save changes right on the platform. With a mobile platform, everyone along the chain of command can access the same form.

2. Adobe FormsCentral doesn’t eliminate extra steps like emailing your forms, saving them online or embedding them on your website. So unlike a mobile app, you can’t preload the form, work on it without an Internet connection and transmit data later. You must maintain the Internet connection to see this process through to completion. This can become inconvenient.

3.  With Adobe FormsCentral you can use “built-in formulas to analyze results,” which sounds limiting, or you could export and share summary reports as images or in a PDF file, meaning more paper and emails. Again, why split screens when you can work from one platform that analyzes results in real time and displays them clearly?

Can Your Platform Do This?

Before you adopt your next data collection technology, be sure you understand its benefits and ask questions. A superior platform will allow you to receive real-time exceptions notifications, upload and share videos and photos, and quickly pinpoint problems using a GPS locator. Accomplish even more by notifying vendors or assigning maintenance to tasks. Verify communication with an electronic signature.

Remember: Going paperless is worthless without a process!

To Franchise or Not to Franchise Your Retail Business?

By Brian Harris

subway Franchise

You may be a retailer facing the question of whether or not to franchise your business, or expand franchised operations. Either way, you should be congratulated for getting to this point. Your current store or network is in top shape, and you’ve proven there is a market with customers to support your growing business.

Still, deciding whether or not to franchise can be a difficult decision with serious financial repercussions. Looking back on recent years, you’ll recall the proliferation of frozen yogurt and cupcake shops. You’ll also recall that many of these shops closed due to market saturation. Let’s face it. People don’t eat frozen yogurt and cupcakes every day of the week.

Allow us to sprinkle in some additional information that can help you decide whether or not to franchise:

Belief in Your Product or Service. If you have a feeling it’s a niche market that will reach saturation, you might not want to franchise. If you are the business owner – or a potential franchisee -- you may choose to wait and then reassess the market.

Territory and Market

Has the market been defined? It is growing or in decline? Perhaps your product or service appeals to a certain age group, so you’ll want to check the demographics of your potential franchised locations. Of course, location and foot traffic is crucial to your franchise.

Understanding the FDD

Like most momentous occasions in life, there’s paperwork involved in franchising a business. One of the most important documents is the Franchise Disclosure Document or FDD, which the Federal Trade Commission requires franchisors to provide to candidates at least 14 days prior to sale.

Training & Support

Franchising is not only a financial commitment, but also a time and resources investment. As you grow the number of locations, your staff will grow exponentially. Suddenly there are a lot of things happening beyond the periphery of your watchful eye. Are you ready to onboard new retail employees? Do you have the means to evaluate employee performance? These are areas you must consider before making the commitment to franchise.

Operational Processes

Without paperless processes, you’ll be hairless in no time. All the challenges of running your business just multiplied with a new location. Can you quickly notify a vendor when there’s an out-of-stock? Can you assign a member of your maintenance staff from a central platform, without an email chain and a game of telephone? What about property inspections and safety audits? The list gets long rather quickly, but these are all things you’ll want to document in order to improve retail operations.

Ability to Share Data

When you find potential franchisees, they’ll want to know your company’s earning capability. They might even ask if you can share your most recent sales report. Don’t wait a week to generate paperwork. Impress future franchisees with your ability to retrieve real-time data on a mobile platform. Show them how issues are reported to management and prioritized in real time.

Remember: Using real-time exception notifications is also a support issue.

A lot of great businesses start with a dream, but it’s the ones with seamless operations and superior communication that thrive.

Topics: Business Operations, Franchise

Top 3 Franchised Restaurants Trends for 2015

By Naomi Balagot

mooyah-burger

America is the great melting pot of cuisines. Across the country, the food is getting more flavorful and the number of franchises is growing.

Did you know? The International Franchise Association expects to see 1.6-percent growth this year in the number of U.S. franchise establishments. Source: International Franchise Association

People have to eat, and they’re choosing to do so in style. Here are three of the top franchised restaurants trends for 2015.

1. Premium Fast Casual Restaurant Chains

Why have a regular cheeseburger when you can order a cheeseburger with fried onion strings and sautéed mushrooms? Fast-casual chains have premium offerings with a level of customization that makes it difficult for fast-food competitors to compete.

Example: The options we listed above are from Mooyah Burger, a fast-growing, fast-casual restaurant chain that will open locations in six U.S. markets this year. While healthy is still a trend, the recent success of burgers-and-fries chains like Shake Shack is proof that restaurants don’t need to serve chai lattes and salads with bleu cheese crumbles to be considered “premium.”

uncle-maddio-s-pizza-joint

2. Ethnic, Fresh and Flavorful Cuisines

An amazing thing happened this week when Chipotle told shareholders that sales jumped more than 16 percent in 2014. Analysts basically said, “We thought you’d do better!” In response, CEO Steve Ells cited the number of chains that are now copying Chipotle’s flair for big flavor, fresh ingredients and customization.

Example: While Mexican quick-service restaurants are increasingly popular, Italian food is becoming increasingly customizable. Take, for instance, Uncle Maddio’s Pizza Joint, which allows customers to build their own pizzas from scratch. The chain has plans to add 200 franchisees in the next year.

us-taco-co

3. Quick Service Restaurants Copying Style of Fast Casual Restaurant Chains

It’s not just about upscaling food choices, like putting guacamole on a McDonald’s burger. It’s about changing the décor and atmosphere to create a different customer experience. We’ll see more and more chains following this trend in 2015.

Example: “Edgy, Dark and Scary. The decor is a combination of black, silver and red with videos and paint job with flames to make it look like you are in hell.” No, it’s not a rock concert description. It’s a Yelp description of Burger King’s Whopper Bar in Midtown West.

When Burger King introduced its Whopper Bar concept in 2009, the intention was to take the competition right to fast-casual chains. Some locations even offered beer.  However, the chain experienced execution problems, as evidenced when its flagship location in Times Square was shut down for health code violations twice in one month.

Perhaps Taco Bell will have more success with its high-end concept, U.S. Taco Co., which debuted in Huntington Beach, Calif., in August.

The Secret Sauce

The fact remains that people like to eat at franchised restaurants because they trust the brand. The most successful franchises know who they are and never lose sight of franchising fundamentals. They know that regularly inspecting franchised locations and maintaining a consistent brand message is key to success.

Do you aspire to be the next Chipotle or Shake Shack? Conduct internal audits, hold your employees to a high standard of customer service and use the right tools that will improve your operations.

Restaurant Audit Form Example

Topics: Franchise, Restaurants

How a Retail Store Manager Should Spend Their Day

By Naomi Balagot

retail store manager
Photo by Don O'Brien via flickr

Inactivity is horrific for retail businesses. We’re certainly not saying retail managers are lazy or inactive. In fact, it’s quite the opposite. You may have a retail manager sitting at a desk in a dimly lit closet-sized room, crunching numbers for a sales report, and chewing the eraser off a pencil.

In a business that relies on foot traffic, your managers shouldn’t be sitting!

Step towards the light. If you’re an executive, you need your managers to be your eyes and ears in the field. Store managers will gain more “inspiration” from the store’s actual conditions. Therefore, you will gain more actionable insights.

Here’s a basic outline of how a retail store manager should spend their day:

Backroom & Preparation Areas

When starting the day, it makes sense for retail managers to have a routine that takes them from the back of the store to the front. How is the backroom? Is it organized, clean and secure? If you have a food preparation area, is it sanitary and is food properly stored?  Are perishable displays and coolers set at optimal levels?

See also: Conducting a Food Safety Audit

Point-of-sale/ & Security

Gather ‘round the POS with employees early in the day. There may be a new promotion or maybe you’re starting to accept alternative forms of payment, like Apple Pay. Making sure everyone is on the same page early in the shift can save time and aggravation later.

See Also: 5 Steps for Conducting a Retail Sales Audit

Of course, retail businesses are always the target of crime – either physical crime involving theft of money or merchandise, or even digital security breaches. Review safety protocols with staff and remind them to be vigilant. Review and post vendor/maintenance schedules because it’s not uncommon for imposters to try to gain access.

“In its basic form, store management is all about loss prevention for profit realization. A manager must operate in a constant and consistent state of loss prevention. It’s his/her job.”Larry Miller
Retail Loss Prevention Expert

Customer Service Experience

When a customer walks in the store, can he or she easily find what they’re looking for? If the retail space has a smaller footprint, like a c-store, managers can stand back a moment and observe without hovering.

When you use a mobile software solution with real-time notifications, you have a great opportunity to adjust promotions and inventory during the day. That can make all the difference in your sales.

  • Product inventory running low? Scan a bar-code and immediately notify your vendor.
  • Have a question about retail execution? Take a photo and ask.
  • Broken piece of equipment? Assign the task to the right person.

As we’ve discussed previously, mystery shoppers and Gigwalkers have limitations. They don’t know the ins and outs of your business like your retail managers do. Get your employees involved and don’t just stress communication – provide the means to communicate!

Topics: Business Operations, Retail

Using Retail Digital Signage to Boost Your Brand

By Brian Harris

Days Inn Sign Fail

Doesn’t it seem like you woke up one day and retail digital signage was everywhere? Well, maybe not everywhere, but we can think of a few good examples.

If you walk into a new or renovated Dunkin’ Donuts, you’ll see gorgeous digital menu boards and HD screens featuring the latest promotions. The resolution is so high, you can virtually feel the warmth of the coffee.

When Wawa moved to Florida in 2012, the convenience store retailer introduced a store prototype with high-resolution signage, and just two weeks ago, McDonald’s announced an agreement with AT&T, LG Electronics and STRATACACHE to roll out digital menu boards in McDonald’s restaurants across the country.

Given these vast expansions, it’s no wonder why the digital signage market will be worth $14.87 billion by 2020, according to MarketsandMarkets.

The companies above showcase digital innovations inside stores. Truthfully, brands like Dunkin’ Donuts, McDonald’s and Wawa don’t need flashy signs to attract customers from the curb. They’ve built the kind of brand loyalty where customers seek them out, not to mention McDonald’s already has its iconic golden arches.

Check your appeal at the curb. You may be in a different position. Maybe your brand faces a very competitive climate. Your customers have choices, so you need to get their attention from afar. That’s when you may want to consider a digital sign that can instantly raise curb appeal.

Make Retail Signage Work for Your Brand… Not Against It!

Did you know that 76 percent of consumers have entered a store because a sign is interesting, while 68 percent have purchased a product or a service because the sign was visually appealing? (Source: Fedex Office, “What’s Your Sign?” survey)

The options for digital signage are improving each year. According to John Kunze of Watchfire Signs, faster responsiveness has become a customer expectation, and LED signs are the perfect medium for fresh content and updates.

When implementing a strategy for digital signage, keep two things in mind:

1. Update your digital signs in a moment’s notice

Do you remember when 7-Eleven recalled its Diet Coke Frost Cherry Slurpee due to an issue with product consistency? Consider a hypothetical scenario where a regional chain has instructed franchisees to use digital signs to promote a product, but the company lacks a central system for making changes. You suddenly have franchisees trying to figure out individual signs and more than likely, a host of technical problems. This would negatively impact the customer experience and could lead to a social media backlash.

2. Mind your language

Your managers will want to regularly check that digital signs are functional and accurate, not only in price promotions, but also in grammar and punctuation. This is why regularly inspecting your franchise is so important.

You don’t want to appear on social media with a misspelled sign right under your brand name, or with a message that isn’t displayed correctly. It won’t be funny when you’re the punch line!

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Topics: Retail, Restaurants

Retail Metrics That Matter to CXOs

By Vladik Rikhter

Every good business decision is made with an end goal in mind. If you’re a retail executive, you already know this. Maybe the end goal of increasing revenue is what drove your decision to install best-in-class point-of-sale software. Perhaps you’re already drawing insights from metrics that include basket size, gross margin inventory shrinkage and sales per square foot.

That’s certainly a good start, but are you measuring all that you can? Is it possible to improve the quality of your retail data to gain greater insight?

“What’s measured improves.”Peter F. Drucker
Founder of modern management

Improve Data to Improve Retail Metrics

The Greek philosopher Socrates was famous for asking questions in intellectual debate. In what became known as the Socratic method, he would choose a topic, assert a thesis and continually ask questions until a contradiction was exposed.

Since metrics is how you measure data, don’t settle for status quo explanations about your processes. Improve upon your data quality. Push the limit and become the Socrates of your organization. Involve your employees in the discussion.

Here are three examples:

shopping-basket
Photo by Lindsey Turner, Flickr

1. Assumed: The average basket size for this daypart is X.

Why is the average basket size X?
Because promotions A, B and C are underway.

Based on historical comparison, why did the average basket size in Store 1 fall under X?
Issue: Because promotion A ran out of inventory and the vendor was not notified.

Aha! Now you’ve identified an exception and have gained an actionable insight.

bad-retail-sales-promotion

2. Assumed: Product Z is on promotion, but it’s not selling. Customers must not want it.

Why don’t customers want Product Z?
Because customers usually gravitate toward Product Y instead.

Why do customers gravitate toward Product Y instead?
Because customers are more likely to see Product Y’s display first.

Why do customers see Product Y first and not Product Z?
Issue: There’s an error in planogram execution.

This is the kind of error that would be discovered through a standard retail audit.

hand-counter

3. Assumed: We don’t have a way of measuring footfalls to determine things like conversion percentage.

Why don’t we have the capability to measure footfalls?
Because we don’t have the money to invest in high-end technology like heat maps and shopper cams.

Why don’t we save money and have managers just observe and record foot traffic on their next store visit? We’ll then draw a random sampling from stores.
Issue: Because it would take so much time and paper just to collect those results and enter them into Excel.

Eureka! There’s a mobile app for retail operations that analyzes results and sends exception notifications in real time.

Remember not to make assumptions. Approach data measurement with an open mind, and you’re bound to unlock hidden revenue potential. As Socrates said, “I know one thing: that I know nothing.”

Sample Planogram Implementation Form

Sample Retail Inspection Form

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Topics: Business Operations, Retail

Why Mystery Shopping Data Isn’t Enough

By Brian Harris

walmart-checkout

“The goal is to turn data into information, and information into insight.”
Carly Fiorina
Hewlett-Packard
Former Executive, President and Chair

Your No. 1 goal in collecting data is to gain actionable insights. You could have a great mystery shopping program that provides detailed responses from the field. We don’t doubt the value of a good, unbiased program, but we’ve seen firms tell retail companies that they’ll improve sales through mystery shopper feedback.

That’s like saying you can be fluent in French by studying a set of flashcards. You’re missing some critical steps in between. Only in submersion of a language can you gain the kind of understanding that helps you reach fluency. Similarly, you must submerse yourself in data to gain actionable insight. Only then will you achieve your end goal of improving retail sales.

How to Improve Data Quality

It’s not about quantity; it’s about quality. If you’re still mailing mystery shopper packets, STOP. There’s a better way that’s going to save everyone time, aggravation and postage fees.

Here are three tips for improving data quality with a mobile solution:

1. Measure real-time analytics

Say goodbye to inputting data from a paper form into an Excel spreadsheets. First and foremost, real-time analytics lead to real-time, actionable insights. This is the question we always ask: Why are you waiting a week or longer to learn there’s a problem in your sales? Real-time exceptions help you be proactive, rather than reactive.

2. Reduce the risk of error and improve responses

If you’ve ever conducted a survey, you know the importance of writing each question in a way that’s impartial and elicits measurable responses. A mobile solution enables you to easily create and update forms across multiple locations. If you find that a question is confusing your representatives out in the field, you can correct it for future surveys.

3. Involve your employees

Just like mystery shopper data has its limitations, the mystery shoppers have limitations. This is in no way to discredit people who are good at the task. However, they probably lack the detailed knowledge of your business that your employees’ have. Involve your employees in the auditing process to get a fuller picture of your retail operations.

Optimize the way you collect data and you’ll gain better insights. Gain better insights, and you’ll soon see the improvement in your sales.

Topics: Retail

You've Been HACKED! What a Retailer Should Do Next

By Julia Burnett

target credit card scanner
Photo by Mike Mozart, flickr

Retail data security became one of the hottest topics in the retail industry last year after two of the United States’ largest retailers, Target and Home Depot, experienced devastating network breaches.

We use the term “devastating” for two reasons. First, the attack affected tens of millions of customers – 60 million for Home Depot and 40 million for Target (New York Times). Secondly, the breach had a very serious affect on the brands’ reputations and this was evidenced by both companies adjusting their earnings forecasts and trying to regain customer trust.

Here are some rather disturbing facts about cyber security:

  • Cybercrime cost more than $445 billion worldwide in 2013.
  • More than 2,160 data thefts occurred in 2013. The number of records exposed tripled from the year prior to 823 million. Source: CSD magazine, Jan. 2015

Here are two additional facts about company preparedness:

  • Thirty percent of companies do not have a plan for dealing with a data breach before it happens. Source: Mike Bruemmer, Experian Consumer Services, in Forbes, Sept. 2014
  • Fifty-four percent of companies believe it can take anywhere from 10 months to more than two years to restore a company’s reputation following a data breach. Source: “The Reputation Impact of a Data Breach,” Experian and the Ponemon Institute, 2012

When faced with a data security breach, what can you do to improve your company’s ability to respond and regain consumer trust?

“It’s not a question of if you will be hacked, but when.”Joe Adams
cyber security expert

Have a plan

Develop a threat response system and know what information is vulnerable and where it is located. For instance, if you are a smaller operation, you might store customer transactions on a cloud, rather than a network.

Be prepared to communicate with customers

Don’t delay public notification. The person in your company who is usually the spokesperson should state the facts of the breach clearly and make it known that you are actively taking steps to resolve the vulnerability.

Don’t forget to apologize

It’s not just your executive team experiencing anxiety right now. Consider offering customers a free membership to enroll in an identity protection service -- a response that’s becoming more and more popular.

Keep your systems updated

Run updates on malware, regularly update software and patches. Adopt the new EMV standard prior to the October 2015 deadline (see our previous post for more details). If no one in your organization has the technical knowledge for these tasks, it’s time to make the investment in hiring someone.  

Train your staff and communicate

Make point-of-sale training a priority. Employees at the register should ask vendors and technicians for ID before granting access to POS terminals. This is where moving training modules and checklists for onboarding new retail employees are especially helpful.

Remember that knowledge is an extra layer of security. Even the most prepared companies can fall victim to an attack. You must protect against vulnerabilities not only in your computer systems, but also within your franchise network. This is why regularly inspecting your franchise is crucial to security.

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Topics: Retail