Once you hear a story (good or bad) about a restaurant, you never quite forget it. For instance, I still remember how my friend walked past a deli she regularly frequented—closed at that hour—to see an employee smoking a cigarette behind the counter. And then there’s my friend in another state who went to order ice cream from a small shop where the employee was a on a cigarette break. The same employee scooped the ice cream without washing her hands. And then I’ve already told you about a friend on the East Coast who was in the awkward situation of attending a company dinner knowing that the restaurant was recently cited for a health citation.
Even though I don’t live in those cities, I still remember these stories well. No city is above these kinds of problems. In fact, I recently saw an article about the 54 businesses that failed health inspections right here in San Francisco.
Now it’s no secret that we San Franciscans love our restaurants. In fact, in 2012 (if you find more current data, drop us a note) real estate website Trulia found that San Francisco is the top city for dining out, with 39.3 restaurants per 10,000 households. So in the grand scheme of things, the restaurants that failed are a small representation of our culinary empire. For those who don’t know how San Francisco’s restaurant rating system works: The city’s Department of Health rates San Francisco restaurants on a 100-point scale that’s similar to school grades. If you score 100 or in the high 90s, you’re the equivalent of an A+ student. But unlike Los Angeles and New York, letter grades aren’t posted in the windows, so it’s less apparent how restaurants scored.
And that’s where a local technology company stepped up to the plate. In 2013, restaurant review site Yelp added San Francisco’s health inspection information to its platform in an effort to improve transparency around food safety. Then, in 2015, Yelp began testing consumer alerts to warn customers about the results of recent health inspections. And in 2016, Yelp began flagging businesses that sued customers for leaving negative reviews.
Bottom line: Technology is changing how people learn about restaurant safety. Yelp brings attention to the problem, and in that way, it’s a great industry watchdog. However, it doesn’t provide the actionable insights that help restaurants fix their problems.
If you are the restaurant operator, you need to use technology to improve your operations. It’s the 21st century—there’s no reason not to! The saying “there’s an app for that,” is absolutely true. Here at Zenput, we set out to develop the app that would help remediate common problems that retailers, including foodservice operators, experience.
Take a closer look with us….
Use Technology to Help the Process of Improving Standards
In a related posted, I highlighted the 5 standards to uphold in order to maintain a clean restaurant. For every recently cited restaurant—and for other restaurants who are concerned about being named in the future—the issue comes down to staff retraining.
Develop your procedures, disseminate them to managers, train staff, start documenting progress, and follow up on progress. Then “rinse and repeat.”
Maintaining restaurant cleanliness is not only about changing behaviors, but also about making individuals accountable for their own behaviors. If you’re a restaurant operator who is concerned about the time commitment or extra manpower needed to implement these changes, you are probably not considering what’s available to you in the mobile technology space. And if you’re a restaurant operator in San Francisco, that’s where another locally-based technology company, Zenput, is here to help!
Our platform helps restaurant operators communicate better at a store level to improve their execution. Get a bird’s eye view of compliance while also having the ability to virtually check into a store to find out why benchmarks aren’t being met. You don’t need more employees or equipment to do this. You simply empower your current staff with a cloud-based, real-time technology on the mobile device of their choosing.
Whether you want all your managers to review new guidelines with employees, or want a specific location to clean up its act, Zenput allows users to issue those directives and follow up on compliance.
We’re used in 9,000 restaurants and growing… Is your business next?
Click here to see what Zenput offers to restaurant operators.